Life Journal
The owner of a small stationery store has a range of marketing strategies available to increase sales and gain the advantage over competitors. Although different types of businesses use different strategies, several basic customer-focused marketing strategies work well in retail situations.
Tips on how to successfully launch a new product or service
A lot of local businesses I patronize don’t make a really big deal out of their new products or services, which is a shame. With a little time and effort, you can boost sales, raise visibility, and maybe even get an article in the local paper. Here are 6 tips to help you make a splash when you next launch a new product or service:
3M’s main objective was to introduce the 3M Greptile™ golf glove as a product that improves a golfer’s grip and game; especially, those who have a weaker grip (i.e. golfers with arthritis and other hand related disabilities), which affects their grip and performance. By building awareness among potential consumers in golf glove market about the 3M Greptile™ golf glove, 3M will be able to gain their market share; earning a profit and sustaining their position in the market.
